What Platform Should TCG and Sport Card Resellers Sale On?

There’s no shortage of platforms.

But each one comes with its own rules, audience, and profit potential.

If you’re just getting started — or want to scale smarter — here’s a breakdown of the top resale platforms and how to choose the right one for your business model.

1. eBay – The OG Reselling Platform

Best for: Everything — especially graded cards, collectibles, sneakers, and electronics.

• Huge global traffic
• Auction or Buy It Now
• Strong buyer protection
• Fees range from 13%–15%
• Can scale into a full store

Use it if: You want flexibility, international reach, and built-in traffic — but don’t mind shipping and occasional returns.

2. Whatnot – Live Selling + Auctions

Best for: Trading cards, comics, vintage clothing, shoes, collectibles.

• Live auctions with real-time buyers
• High engagement, great community
• Fast inventory turnover
• Fees: 8%–10% plus payment processing
• Needs charisma and camera confidence

Use it if: You’re good on camera and want to build a following while turning inventory fast.

3. Shopify – Build Your Own Store

Best for: Resellers building a brand.

• Fully customizable
• Integrates with payment processors
• You control customer data
• Requires traffic generation (ads, SEO, email)
• Monthly fee applies

Use it if: You’re in this for the long game and want to stop depending on marketplaces.

4. Amazon – High-Volume Resale

Best for: Electronics, household goods, brand-new items with barcodes.

• Huge customer base
• FBA = they handle shipping and customer service
• Higher fees, stricter rules
• Competitive

Use it if: You’re reselling retail arbitrage, wholesale goods, or private label products and want to scale fast.

5. Facebook Marketplace – Local Quick Flips

Best for: Furniture, tools, random finds, used goods.

• Free to list
• No platform fees (for local pickups)
• Cash transactions or in-app payments
• No seller protection

Use it if: You want to flip locally, avoid shipping, and move large or used items quickly.

6. StockX / GOAT – Sneaker & Streetwear Reselling

Best for: Hype drops, limited shoes, apparel, accessories.

• Authenticate before payouts
• Transparent pricing
• Less effort once set up
• Fees are higher (9%–14%)

Use it if: You resell high-end sneakers, streetwear, or hype products and want a platform that handles logistics.

7. Mercari – Beginner Friendly

Best for: Clothing, toys, home goods, light electronics.

• Simple to list
• Mobile friendly
• Lower fees (~10%)
• Limited traffic compared to eBay

Use it if: You're starting small and want a simple interface with lower risk.

So, What’s the Best Platform?

There’s no “one-size-fits-all” platform when it comes to reselling — it really depends on what you're selling and how you want to operate your business. For trading cards, both graded and raw, eBay and Whatnot are top choices thanks to their massive audiences and built-in trust with collectors. If you're into sneakers or streetwear, platforms like GOAT and StockX offer strong authentication services and attract hype-focused buyers. For general household items or electronics, Amazon and eBay both provide wide exposure. Facebook Marketplace works well for selling locally and avoiding shipping costs. If you’re building a brand and want full control, Shopify is your best bet. And if you're looking for fast flips or want to engage buyers in real time, Whatnot stands out for its live auction-style format. Ultimately, choose the platform that aligns with your product, audience, and selling style.

Pro Tip:

Don’t just pick one platform — pick the one that matches your strengths and goals.
Use one to flip inventory fast. Use another to build brand equity. Use both to grow.

Once you’ve chosen the right platform for your resale business—whether it’s eBay, Whatnot, Amazon, Shopify, or Facebook Marketplace—the next step is growth, and growth doesn’t happen without capital.

That’s where funding comes in.

Too many resellers hit a wall because they’re trying to grow their business using only personal cash. That limits how much inventory they can buy, how far they can market, and how quickly they can respond to new opportunities. If you’re serious about scaling, you need access to funds that help you move fast and buy smarter.

With the right funding:

• You can stock up on high-demand inventory before prices go up.
• You can invest in marketing or branding to stand out from your competitors.
• You can pay suppliers faster to build trust and negotiate better terms.
• You’re able to keep personal finances separate, protecting your own savings.
• You position yourself to qualify for even bigger funding rounds later, by building a strong payment track record now.

We help resellers—even those with low credit—get access to capital for inventory, operations, marketing, shipping, supplies, and more. Whether you’re running a side hustle or ready to scale into a six-figure business, we make sure money isn’t the thing holding you back.